Madrid, 11 September 2022 (WAM) — The countdown to World Tourism Day 2022 is now underway, inviting all parts of the sector to actively participate in the annual celebration.

An official World Tourism Day celebration will be held in Bali, Indonesia on September 27, highlighting the shift to tourism, which is recognized as a key pillar of development.

With the theme of ‘Rethinking Tourism’, this year’s International Day of Observance will focus on rethinking the growth of the sector, both in terms of scale and relevance. Although the Republic of Indonesia will host the official day (September 27th), all his UNWTO Member States, non-members and private sector stakeholders are encouraged to organize their own celebrations and celebrate this day. You are invited to advertise. its central theme.

The theme ‘Rethinking Tourism’ will stimulate discussion on rethinking tourism for development, through education and employment, and the impact tourism has on the planet and opportunities for more sustainable growth. The purpose is that.

UNWTO Secretary General Zurab Pololikashvili said: As small businesses, large corporations and governments, we need to reflect and rethink what we do and how we do it. ”

A day of international tourism events puts people at the center of an important debate. Where is tourism going? Where do you want to go? And how do you get there? The one-day celebration will bring together stakeholders from all parts of tourism’s uniquely broad value chain, from political and private sector leaders to community representatives, youth and indigenous ambassadors.

Purpose of World Tourism Day 2022: To provide a platform for inclusive dialogue and identify solutions to realize the potential of tourism as a vehicle for recovery and transformation.

Amplifies the message of tourism as a force of inspiration and transformation, and the role of UNWTO and the sector as a whole in meeting this potential.

Mobilize political will and cooperation to ensure that tourism is central to policy making.

Ask the big questions and identify solutions to reorient tourism for the future.

World Tourism Day has been held on September 27th every year since 1980. This day marks the anniversary of the adoption of the United Nations Convention in 1970, five years later he paved the way for the establishment of the UNWTO.

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