As Instagram scrambles to improve its algorithm to catch up with TikTok, it’s asking for your input.
A social media app owned by Meta Platforms Inc. allows users to[探索]You can now select multiple posts in a tab at once and indicate “not interested”. are not already follow.Previously, a user could mark content as irrelevant for only one of her posts at a time.
Instagram is also testing a feature that allows users to mute specific words, hashtags or emojis posted to feeds from people they don’t already follow on Instagram.
Instagram Director Tessa Lyons-Laing said: said in an interview.
Let’s say a user is interested in content about planning a wedding ahead of their big day. The person may not want to see that kind of content now that the wedding is over, Lyons-Laing explained, and these changes could help them scrub through their feeds more quickly. I have.
Over the past two years, Instagram has made major updates to its app, adding more algorithmically generated content to its feed as opposed to posts that users choose to follow. This is a direct response to ByteDance Ltd.’s growing competition from his TikTok, which is attracting the attention of younger users with an algorithmically generated feed called “For You.”
Instagram and its sister app Facebook are experts at suggesting content related to things you already like and people you follow, but it also offers users new interests and communities based on their behavior on the app. TikTok stands out for its ability to introduce.
Instagram’s mocking of TikTok’s playbook has sparked user outrage, with reality show celebrity Kylie Jenner calling for the app to return to its roots of posting from friends. The app has worked to keep some of that experience alive by only allowing you to see posts from accounts you follow or add to your favorites list.
Lyons-Laing said: Customize that experience because we don’t always get it right. ”