Fans around the world will be able to watch, experience and interact with FIFA Fan Festival content through the FIFA+ digital platform.
The first reimagined festival in FIFA history is set to take place at Al Bidda Park in Qatar later this year during the 2022 World Cup.
Over 29 days, the festival runs from November 20th to December 20th, coinciding with global events.
Known as the FIFA Fan Festival, the event includes music, local culture, food and games.
A one-stop destination for fans, it has hosted the last four FIFA World Cup events, starting with the 2006 World Cup Germany. However, the Qatari edition promises to be an updated and reimagined version of the festival.
After making its debut in Qatar, the FIFA Fan Festival will appear at the 2023 FIFA Women’s World Cup in Aotearoa, Australia and New Zealand.
FIFA President Gianni Infantino said: “To support our mission to make football truly global, accessible and inclusive, we will continue to develop new entertainment experiences surrounding future FIFA World Cup events. It is my pleasure to introduce you to our vision.
The FIFA Fan Festival “provides an opportunity for fans to come together beyond the action in the stadium and on the pitch to experience football in new and unique ways.
“We are really excited about the future of the FIFA Fan Festival and the enhanced entertainment offering that brings both fans and partners closer to both the men’s and women’s FIFA World Cups and global football culture.
Hassan Al Thawadi, Secretary General of the Supreme Committee for Delivery and Legacy (SC) and Chairman of the FIFA World Cup Qatar 2022 LLC, has promised something for everyone.
“With the stunning West Bay skyline as a backdrop, fans will be able to enjoy live matches, musical and cultural performances, and a wide range of food and beverage options,” said Al Tawadi.
Activities available include giant screens featuring live FIFA matches and concerts by well-known national and international artists.
There will also be a food court during the FIFA Fan Festival, in addition to the official FIFA Store with licensed World Cup products.
Exclusive to the World Cup, the FIFA Fan Festival will offer supporters of all ages interactive physical and digital football game stations, plus football matches against FIFA legends.
The World Cup Qatar 2022 is just over 70 days away from kick-off. This year it will be held in the Middle East for the first time.